Band Director’s Paradise.

I was commissioned to create a series of animated commercials for BAND app marketing channels. These hand-drawn animated promo videos are crafted to engage the directors of marching bands before the beginning of the season and show them how BAND app could solve their most common pains.
Art Direction: Brian J. Yook Storyboard, Illustration: Oksana Kurmaz Frame-by-frame animation: Oksana Kurmaz Additional Animation: Denys Chernysh Sound: Zvoolab
Industry
Digital product
Deliverables
Animation direction
Cel animation
Marketing
Duration
6 weeks
Live
Unmute: Onboarding & visual design.
Product design
UI/UX
Onboarding
Labels

GenAI: 2D Animated Hand-Drawn Commercial.
Hand-drawn
Cel animation
SaaS
Labels

TedEd: Pareidolia.
Explainer
Illustration
Education
Labels

FairLoc: Creativity Is A Human Ability.
Brand
SaaS
Hand-drawn
Labels

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